Circadia Health
An AI-powered hospice care platform redesigned from the ground up. Real-time monitoring, predictive vitals, clinical workflows.
Usama Memon
UI/UX Designer
Hey, I'm Usama Memon, a UI/UX Designer based in Karachi. I design production-ready interfaces for SaaS, Healthcare, and AI products, currently building design at Circadia.
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My Work
KerjaKu - App Redesign
Redesign of Kerjaku, an employee management app. The project involved updating the layout and style to ensure a modern, user-friendly interface. The entire redesign process was accomplished in 1 month, enhancing user experience and improving overall usability.
Compassus Navigator
Care coordination dashboard with three side-peek interaction patterns for navigators handling 50+ patients.
Referral Portal
Replaced a manual Smartsheet workflow with a custom 11-column referral tracker. PM hand-off with Rachel Jorgensen.
Bank Logos
A Figma plugin to search and place 500+ bank logos worldwide. Auto-updated weekly via GitHub Actions.
Experience
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What I do best
01
From zero to one
I don't wait for briefs to be perfect. I take ambiguity and shape it into flows, interfaces, and prototypes — iterating until the product feels inevitable.
02
Systems over screens
I build the rules, not just the pages. Token systems, component libraries, and documentation that let teams ship faster without losing coherence.
03
Strategy meets craft
Research, journey maps, and data inform every pixel. I align what the business needs with what users actually do — not what we assume they do.
04
Design speaks code
I think in responsive layouts, design tokens, and component APIs. The handoff isn't a wall — it's a conversation I'm fluent in.
About me
I'm a UI/UX designer based in Karachi. Before design, I spent four years writing code — PHP backends, mobile apps, late nights debugging things that wouldn't build. That part of me never left; it just changed roles.
These days I lead design at Circadia Health, building IoT-powered patient monitoring interfaces that clinicians actually rely on. Every misclick has consequences in healthcare, so I spend most of my time on the parts nobody screenshots — empty states, error states, loading states, and what happens when the data doesn't arrive.
The engineering background means handoff isn't a wall. I think in components, edge cases, and APIs. I sit in pairing sessions, write specs developers don't have to translate, and stay close to delivery until the thing ships. The best work happens when design and engineering pull in the same direction — that's where I like to live.
Testimonials
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Nabeela Munshi
CEO · Bloom Marketing
Usama is a creative force on our marketing team at Circadia Health. He consistently brings ideas to life with clean, impactful design that's perfectly aligned with our brand. Whether it's data visuals or campaign assets, his sharp eye for detail and collaborative approach always result in work that elevates and reinforces our identity.
Hannah Brook PerriginBusiness Development Coordinator · Circadia Health
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Vicenzo Vitiello
Founder · Netscale
Excellent travail, Usama a su répondre à toutes mes demandes et accomplir un travail d'exception. Je me ferais un plaisir de refaire appel a lui pour d'autres projets et le recommande a toute personne qui souhaite créer une maquette de qualité.
Jonathan DewaeleCEO · Axiom Marketing IO
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Muhammad Shariq
CEO · BaadMay
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Wa'el Al-Araj
Founder · Shoghli
Usama is an exceptional designer who truly exceeded my expectations. His ability to deliver high-quality work in such a short timeframe was impressive. He's not only skilled in his craft but also extremely proactive, anticipating needs and offering creative solutions. I highly recommend Usama for anyone in need of top-notch design services. His professionalism and talent make him a standout choice.
Engin HasCOO · holdeineplakette
Great work ethic and timely delivery. I would most definitely recommend to another client. Will continue working with Usama, top notch service 👏🏽
Sandy Muvubi SimagwaliCSO · Graft.AI
First phase: Was finishing the app designs. The work was beyond what I expected so far. We're going to phase 2: To develop the app, so when that's done you should check out my next review! :)
Stefan HofstraFounder · Mede-eigenaar Studentenhuizen Curaçao